​Head of Iceland Foods ‘which shows remarkable commitment’ to responsible business is new BITC Cymru ambassador

Richard Walker, Managing Director of Deeside-based Iceland Foods, has been named Business in the Community (BITC) Cymru’s new Prince’s Responsible Business Ambassador for Wales.

The Prince’s Responsible Business Ambassadors are chosen for their leadership in transforming their own businesses and empowering other organisations to take action.  In their role, they promote the responsible business agenda in their country or region, engaging the local business community around key social issues.

Richard is a committed environmentalist who has led all Iceland’s recent sustainability initiatives including its pledge to eliminate plastic packaging from the Iceland own label range by 2023 and to remove palm oil as an ingredient from its own label food by the end of 2018. He is a World Economic Forum Young Global Leader, a member of the DEFRA Council for Sustainable Business, and a regular panellist on BBC1’s Question Time. Outside family and business, his greatest passions are trail running, skiing, surfing and climbing.
Of his appointment, Richard said:
“I am delighted to take on the role of the Prince’s Ambassador in Wales and look forward to taking part in the growing conversation about responsible business and the role of business leaders in positive social change.
“Wales is already leading the way in innovation and sustainability, and there is a huge opportunity for businesses to work with the public and third sectors to find new ways of working, and to champion both climate justice and social justice. Iceland Foods is the largest business headquartered in Wales and we share the conviction of Business in the Community that it is possible to combine purpose and profit. I am looking forward to working alongside other business leaders to pursue new opportunities that benefit Wales and the wider UK.”
BITC Cymru director Matt Appleby added:
“Having Richard on board as our new Wales ambassador is ideal. He heads a Wales-based business with over 900 stores across the UK which has an outstanding reputation for ‘doing the right thing’ and shows remarkable commitment to responsible business. It’s a pleasure to have him speak on our behalf”. 
Richard Walker takes over the Wales ambassador role form Christopher Nott, senior partner at Capital Law, who held the position for three years.
Notes to Editors:
  1.  For further information and pictures, please contact Lowri ap Robert, Communications Manager, 029 20 780 050
  2. Richard graduated in geography from Durham University before qualifying as a chartered surveyor and developing his own property businesses in Poland and the UK. He joined Iceland in 2012, spending a year as a shelf-stacker and cashier in London before becoming an Iceland store manager and then moving to head office, where he became a director in 2015 and took up his current role in 2018.
  3. Started in Deeside in Flintshire in 2019, Iceland is recognised as the UK’s leader in frozen food and operates over 900 stores across the country. In 2018 it committed to becoming the first major retailer, globally, to eliminate plastic packaging from all of its own label products by the end of 2023, and to remove palm oil as an ingredient from its own label range.