Culture Change Report: Year 2 Executive Summary

Business in the Community logo
Interim findings at the end of Year Two from our report into the culture change generated by Business Connectors on secondment into their communities with BITC.
Binary Data

We find that Connectors are increasingly recognised as a positive intervention for increased cross-sector working at a local level. This is through bringing together diverse groups with potentially aligned interests, introducing more collaborative approaches to skills sharing/mentoring, and encouraging resource-sharing between sectors. In this context, the work of Connectors supports the characteristics of co-creation, shared value and developing shared access to different resources, and this model can be said to challenge market-transaction based models of value.

Key findings
  • Most business managers (a jump of 6% improving to 91% in Year Two) agreed their organisations have a responsibility to reduce their negative impacts on local communities
  • VCS organisations staff understanding of the benifits of working with business improved significantly in Year Two to 69% an increase of 13%
  • In Year Two, there was an increase to 60% of VCS respondents agreed that VCS organisations actively seek know-how and learning from business
Binary Data